In Massachusetts, cannabis users can try a THC-infused seltzer made on an 18-wheeler.
Known as the Wynk Wagon, this articulated truck travels across the United States, partnering with existing pharmacies to make fizzy cannabis beverages, taking advantage of the skyrocketing popularity of seltzer beverages.
Wynk co-founders Casey Parzych, Shawn Sheehan and Angus Rittenburg started a conversation about a year ago about how some people want to get away from alcohol and switch to cannabis.
Parzych owns a liquor company and has been in the alcohol business for about 10 years. But the co-founders wanted to appeal to a group of consumers who skip alcohol and instead gravitate towards a drink that doesn’t hangover in the morning.
That conversation led the trio to develop THC-infused Wynk.
“We talked about the problems that exist with cannabis. At the federal level, it’s still technically illegal, but different states have different rules, ”Sheehan said. Building a manufacturing facility is also a huge hassle, especially for brands looking to manufacture cannabis products in multiple legalized states.
The team has found a solution for this: How about a mobile deployment?
There is now a Wynk Wagon on the road and another that is almost ready to go.
Rittenburg said the Wynk trailer truck is equipped with all of the elements necessary to make a seltzer: electricity, air, CO2, and processing equipment to flavor and carbonate water. It is designed so that the truck can drive up to a pharmacy. As long as there is room for a canned line in the pharmacy, the trolley does everything else, said Rittenburg.
With one canning line, 20,000 cans can be produced in one shift, says Rittenburg.
“The real magic about it is that THC never leaves the confines of the building,” said Rittenburg. “So we add the THC right before the canning line and so we adhere to all regulations. So all the hard things happen outside, and then the almost finished product comes into the building, we add the THC and then we can. “
Parzych said the team worked through the process with the Massachusetts Cannabis Control Commission.
With this model, Wynk can partner with local producers across the country, Parzych said. In Massachusetts, Wynk works with Resinate, which has pharmacies in Worcester and Northampton.
The Wynk Wagon pulled up in Resinate a few weeks ago, Sheehan said. Products that came on the market last week that can be distributed to various pharmacies via resinate. The team hopes Wynk Seltzer will be available at dozens of pharmacies across the state.
Wynk is available in 8.4-ounce doses, each containing 2.5 mg of THC and 2.5 mg of CBD. The flavors are black cherry, lime and mango. The beverages are zero calorie, come in a pack of four, and are recommended for $ 5 per can.
The name Wynk came from a “playful wink” to the idea that consumers could be delighted with the drink, but with no calories or hangover side effects, Parzych said.
Sheehan said the car will be back in Massachusetts at some point in the future. Wynk began making Seltzer in Ohio and is hoping to roll out in 10 or 12 states by the end of the year.